FOR IMMEDIATE RELEASE
Magic Communications contact: Trish Wingerson, 407-916-2635, email@example.com
January 06, 2011
Orlando Magic’s Lucas Boyce Announces Release of New Book – Living Proof
The 228-page book is a first-hand account of Boyce’s birth to a drug-and alcohol-addicted teenager, his journey through foster care, adoption, working in the White House and now the National Basketball Association
ORLANDO, Fla. – Orlando Magic Director of Community Relations, Multicultural Insights and Government Affairs Lucas Boyce announced today the release of his new book, Living Proof: From Foster Care to the White House and the NBA.
In his role with the Magic, Boyce is responsible for the strategic business planning and direction of the organization’s multicultural initiatives, diverse outreach and government affairs. Additionally, Boyce helps oversee the Magic’s community relations department and is responsible for directing many of the Magic’s community outreach programs.
The 11 chapter, 228-page book, complete with photo-page inserts, is being published by Advantage Media Group and is being released in the U.S. in paper-back, and e-book formats, both for a price of $16.99. The paper-back is currently available on www.BarnesandNoble.com for just $12.23. The book is also available on Amazon.com
“I am an eyewitness to God’s incredible grace and am thankful for the opportunity to share, what I hope will be, a story of encouragement and inspiration,” Boyce said. “It is my hope that everyone who reads this book will come away believing that no matter the circumstance, they can accomplish their goals.”
PROCEEDS TO BENEFIT ORLANDO MAGIC YOUTH FOUNDATION (OMYF)
Ten percent of all speaking fees and proceeds from Living Proof will be donated to the Orlando Magic’s charitable arm, the Orlando Magic Youth Foundation. OMYF is dedicated to helping every child in Central Florida realize their full potential, especially those most at risk, by supporting programs and partnerships that empower families and change lives.
ABOUT THE ORLANDO MAGIC
Orlando’s NBA franchise since 1989, the Magic’s mission is to be world champions on and off the court, delivering legendary moments every step of the way. On the court, Orlando has won five division championships (1995, 1996, 2008, 2009, 2010), had six 50-plus win seasons, and won the Eastern Conference title in 1995 and 2009. Off the court, on an annual basis, the Orlando Magic gives more than $2 million to the local community by way of sponsorships of events, donated tickets, autographed merchandise, scholarships and grants. Orlando Magic community relations programs impact an estimated 75,000 kids each year, while a Magic staff-wide initiative provides more than 6,000 volunteer hours annually. In addition, over the last 21 years nearly $16 million has been distributed to local non-profit community organizations via the Orlando Magic Youth Fund (OMYF-MFF), a McCormick Foundation Fund since 1994, which serves at-risk youth. Ticket highlights in the new Amway Center include: 2,500 seats priced $15 or less, 7,000 seats priced $25 or less, and for the first time ever a $5 per game ticket while supplies last. For ticket information log on to www.orlandomagic.com or call 407-89-MAGIC.
Through the National Basketball Association’s NBA Cares program, the league, players and teams have donated more than $145 million to charity, provided more than 1.4 million hours of hands-on service to communities around the world, and created more than 525 places where kids and families can live, learn, or play. The NBA is broadcast in 215 countries and territories in 41 languages.